The Companies Online Scammers Impersonate the Most

What We’re Showing

The number of messages impersonating a company in online scams in 2023, based on survey data from Proofpoint.

Microsoft Tops the List

In 2023, 68 million messages impersonated Microsoft, more than seven times more than the second-highest company, Adobe.

Often, these fraudulent emails feature subject lines such as “Outlook Info Replacement” or “Message Failure Delivery Notice”, luring recipients to click on embedded links.

These links then take users to a counterfeit website mimicking the Outlook login page, prompting them to input their login details.

Tech Companies are the Prime Targets

Of the top seven brands impersonated in online scams, six were tech companies.

This highlights how fraudsters target trusted brands where they can apply tactics of ‘credential harvesting’.

In this way, scammers can target a Microsoft 365 account, for instance, which will give them access to an email account and other personal data.