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Samsung Reigns Supreme in the Smartphone Market📱

Samsung Reigns Supreme in the Smartphone Market📱

What We’re Showing

This graphic shows the top companies by global smartphone market share as of Q2 2024, based on data from the IDC Worldwide Quarterly Mobile Phone Tracker.

Key Takeaways

  • Today, Samsung captures the highest share of the smartphone market across 38 countries worldwide, and Apple ranks first overall across 16 countries
  • In 2023, Apple surpassed Samsung for the first time by market share, selling 232 million iPhones globally, while Samsung sold almost 227 million units
  • Over the last decade, China's Xiaomi has more than tripled its global market share