Where Data Tells the Story
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Nike still dominates at $110.6B, more than 3× Adidas, while Anta Sports and Lululemon hold strong in the top 5. Rising challengers like On Running and Amer Sports are closing the gap on legacy giants, signalling a shift toward niche performance brands with global reach.
📈 Key takeaway: The sportswear market is no longer just a Nike–Adidas duopoly. Diversified portfolios, outdoor performance gear, and athleisure crossovers are driving fresh growth opportunities.
💡 Analysis: