How Popular Are the Richest Americans?

What We’re Showing 

This infographic ranks the 10 richest Americans by their popularity ratings. 

The data comes from a national survey of 4,415 U.S. adults conducted by Reuters and Ipsos in February 2025, where respondents were asked if they had a favorable view of the country’s richest billionaires. The net worth figures are from Forbes, as of March 25, 2025. 

Key Takeaways

• Warren Buffett stands out as the most liked billionaire, with a 52% favorable rating, followed by Bill Gates at 49%.
• The three richest billionaires—Elon Musk, Jeff Bezos, and Mark Zuckerberg—are widely recognized, but also face the most unfavorable ratings. 
• Many tech billionaires—including Larry Ellison (Oracle), Larry Page (Google), and Sergey Brin (Google)—are relatively unknown to the public, with over 60% of respondents having never heard of them.