Where Data Tells the Story
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The percentage of people with unfavorable views of both major party candidates since the 1988 presidential election.
The Pew Research Center interviewed 8,638 adults between May 13 and 19, 2024, using a random sampling of residential addresses. The Center asked the participants for their overall opinion of each candidate.
For previous elections, candidate favorability ratings are based on Pew Research Center surveys and the Roper Center for Public Opinion Research archives, using surveys conducted in May or June each election year.