Where Data Tells the Story
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What we’re showing
The average Black Friday discounts at 13 major U.S. retailers, for 2023.
Methodology
To come up with this ranking, WalletHub analyzed over 3,500 Black Friday deals from 13 popular U.S. retailers.
The average discount was weighted based on the pre-discounted price of the item, which gives more credit to retailers discounting high-price items.