Ben & Jerry’s leads in 14 states, concentrated in New England and the Northeast, reflecting its Vermont roots.
Jeni’s Splendid Ice Creams ranks second with 13 states, strong across the South, Midwest, and Mid-Atlantic.
In the West, preferences skew toward premium brands—Tillamook, Häagen-Dazs, and Jeni’s capture most top spots.
Regional standouts: Braum’s dominates Oklahoma, Kansas, and Arkansas; Texas-based Blue Bell leads in Louisiana and Mississippi.
Coffeeness analysis of Google Trends (2025) search volume for 27 packaged ice cream brands available nationwide. “Most popular” denotes the 11 most-searched brands by state.
