America’s Most Popular Ice Cream Brands

Key takeaways

• Ben & Jerry’s leads in 14 states, concentrated in New England and the Northeast, reflecting its Vermont roots.
• Jeni’s Splendid Ice Creams ranks second with 13 states, strong across the South, Midwest, and Mid-Atlantic.
• In the West, preferences skew toward premium brands—Tillamook, Häagen-Dazs, and Jeni’s capture most top spots.
• Regional standouts: Braum’s dominates Oklahoma, Kansas, and Arkansas; Texas-based Blue Bell leads in Louisiana and Mississippi.
• Coffeeness analysis of Google Trends (2025) search volume for 27 packaged ice cream brands available nationwide. “Most popular” denotes the 11 most-searched brands by state.