The Future of Asset Allocation: Mapping the Public-Private Divide

Why this is relevant right now
- A recent policy push frames the 401(k) market as the next frontier for “democratizing” access to private assets (i.e., opening retirement savings to parts of the economy historically off-limits). The infographic reflects that narrative explicitly: “two-thirds of the investible economy is set to be unlocked for 401(k) savings by a new US executive order.”
- If implemented, the change would shift the center of gravity of retirement portfolios from a narrow slice of public mega-caps toward a far broader, more complex private universe raising urgent questions about transparency, fees, and liquidity for everyday savers.
What the data shows
- Private vs. Public scale: Approx. $46.9T in private company revenue vs. $24.5T in public, a ~2:1 ratio within the investable universe (total ≈ $71.4T).
- Long-tail structure: Roughly 445,000+ private companies vs. ~10,900 public—average revenue ≈ $105M (private) vs. ~$2.2B (public). This isn’t “bigger” firms, just many more smaller ones.
- 401(k) coverage gap: Typical TDF exposure (VTI+VXUS) maps to ~one-third of the investable economy’s revenue; the rest sits outside most retirement plans today.
- Sector weight reality check: The real economy’s heft leans hard into Industrials & Energy (≈ $34.4T), with sizeable but smaller slices like Technology (≈ $8.4T) and Life Sciences & HealthTech (≈ $7.9T).
Why it matters
Diversification vs. complexity: Expanding into private assets could reduce concentration in public mega-caps but introduces illiquidity, valuation opacity, and governance dispersion across hundreds of thousands of smaller firms.
Fee drag & benchmarking: Multi-layer fee stacks and non-trivial performance-smoothing risks (the “volatility-laundering” critique) could erode net returns if guardrails aren’t strict.
Default design risk: If private assets enter default target-date funds, millions may hold opaque exposures by default rather than by informed choice.
Adding private companies to a 401(k) offers the chance to invest in a huge, untapped part of the economy. But it comes with a trade-off. Those in charge of retirement plans must balance this opportunity against real risks: money can be locked up for years, the true value of an investment is often unclear, and the fees are typically higher. Their decision on managing these risks will determine if these investments become a standard feature in everyone's 401(k) or simply an option for those willing to take them on.