How Beer Logos Have Changed With the Times 🍺

What we’re showing

The logo evolutions of beer American brands. We chose brands based on a mixture of criteria, including popularity (based on YouGov surveys), availability of logo assets, and those with interesting developments.

Miller Lite goes old school

After following a similar approach to Bud Light’s branding throughout the 2000s, Miller Lite decided to undergo a major rebranding in 2014.

The company returned to its 1970s roots, once again combining a white can with its original blue, gold, and red logo. The redesign largely considered a success, given that Miller Lite sales immediately increased following the change.