What We’re Showing
In this graphic, we show the most valuable media brands in the world as of September 2024, according to Brand Finance.
Key Takeaways
- Nine of the ten most valuable brands focus not on broadcasting but on the distribution of user-generated content.
- Google remains the world’s most valuable media brand, valued at $333.4 billion, with TikTok in second place at $84.2 billion.
- Instagram is the fastest-growing media brand, increasing its value by 49% to $70 billion.