What We’re Showing
This graphic is based on data from Brand Finance, highlighting the global brands that saw the largest declines in brand value from 2024 to 2025.
Key Takeaways
- Starbucks experienced the largest drop, losing $21.9 billion in brand value year-over-year.
- Tesla also saw a significant decline ($15.3B), followed by China's WeChat (-$8.8B).
- Despite declines in value, brands including Mercedes-Benz and Shell remain among the most valuable in their respective industries.