Tesla Outsold All of its Rivals Combined in H1 2023

What we're showing

This graphic shows the number of EVs each brand sold in the U.S. during the first six months of 2023 (January to June).

Key takeaway

Tesla outsold all of its rivals combined (325,291 vs 201,408 cars sold) over the time period, highlighting its dominance within the U.S. EV market.

Context

Reuters reported in Jan. 2023 that Tesla's net profit per vehicle was $9,574—significantly higher than rivals like GM ($2,150), Toyota ($1,197), and Volkswagen ($973).

This has enabled Tesla to repeatedly reduce prices in order to defend its market share.