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Keep an eye on clothing costs – where you can save money in the EU

Keep an eye on clothing costs – where you can save money in the EU

In Germany, a summer dress from H&M or Zara costs an average of $39.40 – ranking 7th in the EU and exactly at the global average. While shopping centers across Europe may offer the same styles, the prices vary significantly depending on the country.

Cheaper options include Hungary ($29.75) and Bulgaria ($31.64). If you're looking for a bargain at your vacation destinations, Spain ($32.21) and Portugal ($35.46) also offer savings.

Meanwhile, at the pricier end of the spectrum, Argentina tops the list at $74.30—a staggering amount compared to most EU nations. Even within Europe, destinations like Cyprus ($46.30) or Denmark ($42.36) show how wide the range can be. 

For border shoppers, Poland ($35.99) and Czechia ($36.30) are nearby, affordable alternatives. Pricier spots like Austria ($41.82) and Denmark ($42.36), shopping may not be worth it.